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ABOUT US

We’re rocket fuel for your business online because most of our team is drawn from senior positions within the ultra-competitive world of online gambling, where the acquisition and retention of new customers is vital for survival. These days we still help large gambling organisations win the online battle, but we also use our range of digital skills and experience to benefit a wide range of businesses.

In fact, we love working with anyone who realises that finding and holding on to new customers online is an integral part of any business model. They look to us to get the edge and we’re happy to deliver.

Digital Fuel has an ambitious and strategic leadership team, I handpicked most of my team from online gambling because I believe there is no better grounding in digital marketing, It’s an intensely crowded marketplace that demands big results and only the most creative and talented people make the grade.
- Toby Oddy, CEO & Founder

Meet The Team

Toby Oddy
Toby Oddy

A Godfather of digital marketing for gambling; worked for Coral, Ladbrokes & Mansion.

Toby Oddy

CEO & Founder

Mike Dodgson
Mike Dodgson

Ten years digital experience - Certified on Adwords and Google Analytics

Mike Dodgson

Head of Operations

Katherine Wood

Eight years marketing experience working client and agency side

Katherine Wood

Marketing Manager

Andy Scott

Eight years marketing experience specialising in performance led customer acquisition

Andy Scott

Account Director

Oliver Liebscher

Ten years experience of web design, graphic design and web development

Oliver Liebscher

Head of Design

steven
Steven King

Assistant Accountant

Steven King

Assistant Accountant

Luke Cotton

Five years' affiliate marketing experience on all sides: client, affiliate network and affiliate.

Luke Cotton

Head of Analytics, Data & Insights

Alison Batchelor

Eleven years digital marketing experience across casino, poker, bingo and sportsbook verticals.

Alison Batchelor

Affiliate Manager

Nicholas Thompson

Five years of global digital marketing experience. Expertise in Programmatic, Social and RTB advertising.

Nicholas Thompson

Senior Account Manager

Tamlin Legay

Four years of marketing experience both client side and agency – Display, Search, Affiliates, Social.

Tamlin Legay

Biddable Media Manager

Kristian Towell

Seven years of agency-side SEO experience. Specialist in content-led organic strategy

Kristian Towell

SEO Manager

Aaron Phelps

Head of Biddable Media

Aaron Phelps

Head of Biddable Media

jake
Jake Patton

Web Designer

Jake Patton

Web Designer

Dan Price
Dan Price

Content Executive

Dan Price

Content Executive

Max
Max Martin

Marketing Assistant

Max Martin

Marketing Assistant

Jeanne Sevin-Duret
Jeanne Sevin-Duret

Biddable Media Assistant

Jeanne Sevin-Duret

Biddable Media Assistant

Interested in working with Digital Fuel?

Contact Us