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ABOUT US

We’re rocket fuel for your business online because most of our team is drawn from senior positions within the ultra-competitive world of online gambling, where the acquisition and retention of new customers is vital for survival. These days we still help large gambling organisations win the online battle, but we also use our range of digital skills and experience to benefit a wide range of businesses.

In fact, we love working with anyone who realises that finding and holding on to new customers online is an integral part of any business model. They look to us to get the edge and we’re happy to deliver.

Digital Fuel has an ambitious and strategic leadership team, I handpicked most of my team from online gambling because I believe there is no better grounding in digital marketing, It’s an intensely crowded marketplace that demands big results and only the most creative and talented people make the grade.
- Toby Oddy, CEO & Founder

Meet The Team

Toby Oddy
Toby Oddy

A Godfather of digital marketing for gambling; worked for Coral, Ladbrokes & Mansion.

Toby Oddy

CEO & Founder

Mike Dodgson
Mike Dodgson

Ten years digital experience - Certified on Adwords and Google Analytics

Mike Dodgson

Head of Operations

Andy Scott

Eight years marketing experience specialising in performance led customer acquisition

Andy Scott

Account Director

Oliver Liebscher

Ten years experience of web design, graphic design and web development

Oliver Liebscher

Head of Design

dipesh parmer
Dipesh Parmar

6 years experience in digital marketing, specialist in CRM, multichannel marketing, data and analytics

Dipesh Parmar

CRM Manager

Alison Batchelor

Eleven years digital marketing experience across casino, poker, bingo and sportsbook verticals.

Alison Batchelor

Affiliate Manager

Dan Zaltzman

14 years as a consultant in sports marketing working with clients like Microsoft & EY. Now responsible for business development.

Dan Zaltzman

Head of Business Development

Tamlin Legay

Five years of marketing experience both client side and agency – Display, Search, Affiliates, Social.

Tamlin Legay

Biddable Media Manager

Kristian Towell

Ten years of agency-side SEO experience. Specialist in content-led organic strategy

Kristian Towell

Head of Content & SEO

Aaron Phelps

Head of Biddable Media

Aaron Phelps

Head of Biddable Media

jake
Jake Patton

Web Designer

Jake Patton

Web Designer

Dan Price
Dan Price

Content Executive

Dan Price

Content Executive

Max
Max Martin

Marketing Assistant

Max Martin

Marketing Assistant

Nicholas Thompson

Five years of global digital marketing experience. Expertise in Programmatic, Social and RTB advertising.

Nicholas Thompson

Senior Account Manager

Interested in working with Digital Fuel?

Contact Us