Seek out new customers in a way that’s both smart and cost-effective.
Media Buying Services.
What We Do
You’re positive there are high-returning customers out there that you’re just not reaching, but how do you get to them? And how can you be sure that you’re advertising spend is effective?
Digital Fuel Marketing delivers strategic consultancy and campaign execution across user acquisition and customer relationship management. We manage your budget to ensure effective and efficient spend while our integrated customer data platform and AI automation will maximise your return on ad spend. No fluff, just experience, data and results.
What is Paid Media
Paid media encompasses external marketing efforts that involve a paid placement. Paid media is an essential component of revenue growth and brand awareness for online businesses.
Paid media includes:
High intent customer acquisition across brand, generic and competitor terms
Facebook and Twitter ads for highly targeted direct acquisition + Influencer marketing opportunities.
Multiple mobile networks, social & App Store search
Develop awareness to drive brand search and direct acquisitions
Strategic media on key digital properties
Data collection and audience profiling with end to end conversion funnels
Contextual adverts that form a natural part of the user’s platform experience
Targeted and controlled video advertising spend for mass awareness
Digital Fuel Marketing’s holistic approach to paid media is the best and most cost-effective way to reach your target market and find new customers online. We combine in-depth knowledge with data management, measuring every click and conversion, so you can be sure that every cent you invest in is working hard to help maximise your objectives.
Customer lifetime value is at the heart of every bidding decision that we make. We target users through a sound understanding of the biddable platform, data that underpins the strategy and a promotional/creative face that resonates with the desired audience segment.
Our independent approach ensures your budget can be maximized towards the best performing campaigns (no secret alliances here!)
We’ve been working in paid media for a combined total of 20+ years and have managed paid media campaigns for every budget from $100/month to $1,000,000/month and across a wide range of industries. Digital Fuel takes the time to understand every clients objective, and produce a detailed strategy to help you reach your brand goals.